The use of color helps to simplify in two ways:

Firstly, with a single color, I can evoke sensations or emotions.

The use of a specific color can convey multiple meanings and evoke sensations for someone observing a scene.

Secondly, by removing color.
Removing color from an image can completely change its meaning. Think about how interesting that is! I remove color and add meaning...


These are just a few of the many things you can learn in the first Membership which teaches Visual Thinking through metaphors without resorting to clichés.

Thank you,

Dario Paniagua
Visual Thinking Coach