Capturing Attention Through Layers of Meaning

Have you noticed the musical note inside the hole of the guitar?

Most people miss it. Why? Because no one spends too much time examining our images. 

Attention spans are shorter than ever, and what isn’t noticed in the first few seconds often gets overlooked entirely. 

But that’s okay. 

What matters first is having a strong concept that’s immediately understood. 

Once that’s in place, you can add additional details, knowing they’re not crucial for the initial impact.

Now, let’s return to the main image. As you can see, I’m continuing to explore the theme of cages. Here, without altering the object itself, we’ve transformed it into something entirely new.

Who is the person inside the guitar?

Why is the musical note part of their face?

What does it mean for someone to be trapped inside a musical instrument?

If your audience asks even one question while engaging with your image, their attention span increases, and your creation won’t go unnoticed.

This is just one of the many techniques I teach in my Visual Metaphors Membership, where I guide people in mastering visual thinking without falling into clichés.

Thanks for reading,

Dario Paniagua
Visual Thinkers Coach